Promotion
Phil Rodriguez
Founder and Chief Executive Officer, Move Concerts
30+
Stadium shows on Move Concerts' 2026 Latin American calendar
2026
Company-wide count of stadium shows across Latin America reported by Rodriguez, covering acts including Ed Sheeran, Iron Maiden, Slayer and Karol G, not a single-tour figure.
Source: Music Business Worldwide — Move Concerts CEO Phil Rodriguez: 'I'm bullish about our business. Music and sports are the last tribal experiences.' (retrieved 2026-09-16)
Hero metrics are sourced, person-specific measures of live-music economic footprint. Company metrics are labelled as company metrics; no synthetic score is used.
Founder and CEO of Move Concerts, an independent promoter that has driven international touring's expansion across Latin America since the 1970s.
Last updated 2026-09-16
In short
Phil Rodriguez is Founder and Chief Executive Officer at Move Concerts. Runs one of Latin America's leading independent promoters, routing major international and Latin stadium tours across the region. Phil Rodriguez founded Move Concerts and remains its CEO, having begun his promoting career in 1977 with a Jackson 5 show in Caracas.
Quick facts
- Current role
- Founder and Chief Executive Officer
- Organisation
- Move Concerts
- Primary category
- Promotion
- Known for
- Founding Move Concerts; Opening Latin America to international touring; Bad Bunny's Puerto Rico residency; ILMC Bottle Award
Executive summary
Phil Rodriguez founded Move Concerts and remains its CEO, having begun his promoting career in 1977 with a Jackson 5 show in Caracas. Move is now one of Latin America's leading independent promoters, with offices across Argentina, Brazil, Colombia, Costa Rica, the Dominican Republic, Peru and Puerto Rico [1](https://www.musicbusinessworldwide.com/move-concerts-ceo-phil-rodriguez-im-bullish-about-our-business-music-and-sports-are-the-last-tribal-experience/).
In 2025 Move partnered with Rimas Entertainment to present Bad Bunny's 30-date, 400,000-plus-ticket Puerto Rico residency, and by 2026 the company had more than 30 stadium shows booked across the region, including runs with Ed Sheeran, Iron Maiden, Slayer and Karol G [2](https://www.iqmagazine.com/2025/09/phil-rodriguez-the-hunger-for-live-remains-unabated/).
Rodriguez won the ILMC's Bottle Award in 2025 in recognition of his career opening Latin America to international touring, a career spanning nearly five decades and credits including the Rolling Stones, U2 and Shakira [3](https://www.iqmagazine.com/magazine/industry-insights-phil-rodriguez/).
Why Phil Rodriguez matters in live music
Rodriguez's near five-decade career tracks the growth of Latin America from a touring afterthought to, in his own account, one of the industry's key growth engines, with Move now handling a substantial share of the region's stadium-scale international bookings.
His partnership role in the Bad Bunny Puerto Rico residency and continuing stadium bookings across multiple Latin American countries make Move Concerts a key gauge of regional touring capacity and demand.
Career record
- 1977Began promoting concerts in Caracas, Venezuela, starting with the Jackson 5.
- 2025Partnered with Rimas Entertainment on Bad Bunny's Puerto Rico residency and won the ILMC Bottle Award.
- 2026Move Concerts had more than 30 stadium shows booked across Latin America.
Sphere of influence
Levels are categorical — Core, Major, Significant, Limited — and each is stated with the evidence it rests on. No numeric score is published, because none would be defensible.
- Latin American touring Core
- Founded and leads Move Concerts, one of the region's leading independent promoters.
- International tour routing Major
- Move brings international acts including Ed Sheeran, Iron Maiden and Green Day into Latin American stadiums.
- Latin artist stadium touring Significant
- Partnered with Rimas Entertainment on Bad Bunny's Puerto Rico residency and books stadium dates for Karol G.
Entity relationships
Current
Phil Rodriguez founded and is CEO of Move Concerts.
Timeline
- 1977Promoted his first show, the Jackson 5 in Caracas.
- 2025Partnered on Bad Bunny's Puerto Rico residency and received the ILMC Bottle Award.
- 2026Oversaw a slate of more than 30 Latin American stadium shows.
Related Live Index research and records
References and sources
- Move Concerts CEO Phil Rodriguez: 'I'm bullish about our business. Music and sports are the last tribal experiences.' — Music Business Worldwide. Trade press. Retrieved 2026-09-16.Cited for: States his current title, career start and 2026 stadium-show count; portrait source.
- Phil Rodriguez: 'The hunger for live remains unabated' — IQ Magazine. Trade press. Retrieved 2026-09-16.Cited for: Details the Bad Bunny Puerto Rico residency partnership and Move's regional office footprint.
- 'The mission I started, way back when, has come to fruition' — IQ Magazine. Trade press. Retrieved 2026-09-16.Cited for: Confirms his 2025 ILMC Bottle Award and career framing as a pioneer of Latin American touring.