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Photo: Milwaukee Journal Sentinel

Promotion

Joel Plant

CEO, Frank Productions

CEO of Frank Productions, the Madison, Wisconsin promoter whose FPC Live subsidiary operates a growing venue portfolio in Wisconsin, majority-owned by Live Nation.

Last updated 2026-09-16

In short

Joel Plant is CEO at Frank Productions. Runs a regionally rooted promoter that has expanded into venue development, opening Milwaukee's Landmark Credit Union Live in February 2026 in partnership with Live Nation. Joel Plant is CEO of Frank Productions, the Madison, Wisconsin-based promoter founded by Herb Frank in 1964, a title confirmed by 2025 and 2026 coverage of the company's Milwaukee venue project [4](https://biztimes.com/qa-frank-productions-ceo-joel-plant-on-making-milwaukee-a-must-play-market-for-artists/).

Quick facts

Current role
CEO
Organisation
Frank Productions
Primary category
Promotion
Known for
Frank Productions; FPC Live; Landmark Credit Union Live; Deer District venue development

Executive summary

Joel Plant is CEO of Frank Productions, the Madison, Wisconsin-based promoter founded by Herb Frank in 1964, a title confirmed by 2025 and 2026 coverage of the company's Milwaukee venue project [4](https://biztimes.com/qa-frank-productions-ceo-joel-plant-on-making-milwaukee-a-must-play-market-for-artists/). He joined Frank Productions in 2017, according to the company's own history page.

Frank Productions is majority-owned by Live Nation, a fact multiple 2026 news reports on the Landmark Credit Union Live opening state directly, describing FPC Live, the company's touring and venue subsidiary, as owned by Frank Productions in turn owned by Live Nation [5](https://milwaukeerecord.com/music/heres-landmark-credit-union-live/).

In February 2026, Plant opened Landmark Credit Union Live, a 4,500-capacity venue in Milwaukee's Deer District built in partnership with Live Nation, describing it as a milestone for the city's live-music scene in interviews given at the venue's debut [2](https://www.jsonline.com/story/entertainment/music/2026/02/25/a-sneak-peek-at-the-new-landmark-credit-union-live/88846771007/).

Why Joel Plant matters in live music

Plant's leadership of Frank Productions illustrates how a historically independent, family-founded regional promoter has continued operating and expanding under majority Live Nation ownership rather than being fully absorbed into the parent company's brand.

The opening of Landmark Credit Union Live extends FPC Live's venue footprint beyond its long-standing Madison base, positioning the company to compete directly with independent Milwaukee promoters such as the Pabst Theater Group for national touring dates.

Career record

  1. 2017Joined Frank Productions, according to the company's history page.
  2. 2014Frank Productions had already appointed Charlie Goldstone president of subsidiary Frank Productions Concerts (FPC), the venue and touring brand Plant later worked alongside as CEO.
  3. 2026-02Opened Landmark Credit Union Live in Milwaukee's Deer District as CEO of Frank Productions.

Sphere of influence

Levels are categorical — Core, Major, Significant, Limited — and each is stated with the evidence it rests on. No numeric score is published, because none would be defensible.

Regional concert promotion
Major
Leads Frank Productions, a major promoter across Wisconsin with a growing touring and venue business.
Venue development
Significant
Opened Milwaukee's Landmark Credit Union Live in 2026, FPC Live's first venue in that market.

Entity relationships

Current

Timeline

  1. 1964Frank Productions founded in Madison, Wisconsin by Herb and Sylvia Frank.
  2. 2017Joel Plant joined Frank Productions as CEO.
  3. 2022FPC Live's Deer District venue plans, in partnership with the Milwaukee Bucks, publicly advanced.
  4. 2026-02-25Opened Landmark Credit Union Live in Milwaukee.

References and sources