Industry · festival
Life is Beautiful
Life is Beautiful is a music and arts festival staged in downtown Las Vegas since 2013. Penske Media Corporation acquired a controlling interest in February 2022, and Insomniac Events has served as a producing partner since 2015.
- Current relationships
- 2
- Historical
- 0
- Publishers cited
- 1
- Last reviewed
- 2026-08-20
Who owns and produces Life is Beautiful?
- Penske Media Corporation holds a majority stake in Life is Beautiful. Majority ownership · since 2022-02-04 · Confirmed · verified 2026-08-20
- Insomniac Events produces Life is Beautiful. Festival production · since 2015-06-15 · Reported · verified 2026-08-20
The record
- Type
- Festival
- Location
- Las Vegas, Nevada
- Founded
- 2013
- Official site
- www.lifeisbeautiful.com
Evidence for this record
- Penske Media, Rolling Stone Invest in the Future of Live Music with Acquisition of Life is Beautiful — Penske Media Corporation. Company press release. Published 2022-02-04. Retrieved 2026-08-20.States: The 4 February 2022 announcement states PMC acquired a controlling interest in the festival.
Ownership
| Relationship | Type | Period | Status | Verified | Source |
|---|---|---|---|---|---|
| Penske Media Corporation holds a majority stake in Life is Beautiful. | Majority ownership | 2022-02-04 | Confirmed | 2026-08-20 | Penske Media Corporation |
Operation, booking and promotion
| Relationship | Type | Period | Status | Verified | Source |
|---|---|---|---|---|---|
| Insomniac Events produces Life is Beautiful. | Festival production | 2015-06-15 | Reported | 2026-08-20 | Las Vegas Review-Journal |
Changes in the record
2022-02-04 · Festival ownership change · announcement date
Penske Media Corporation acquired a controlling interest in the Las Vegas festival Life is Beautiful.
Source
- Penske Media Acquires Controlling Interest in Life is Beautiful — Penske Media Corporation. Company press release. Published 2022-02-04. Retrieved 2026-08-20.States: PMC announced the acquisition of a controlling interest.
Cite this reference
- Plain
- Live Index, "Life is Beautiful — industry register record", Live Index, August 20, 2026 (updated August 20, 2026), https://liveindex.io/industry/festivals/life-is-beautiful
- APA
- Live Index (2026, August 20). Life is Beautiful — industry register record [Reference guide]. Live Index. https://liveindex.io/industry/festivals/life-is-beautiful
- Chicago
- Live Index. "Life is Beautiful — industry register record." Live Index, August 20, 2026. https://liveindex.io/industry/festivals/life-is-beautiful.
- BibTeX
- @online{industry-festivals-life-is-beautiful-2026, author = {{Live Index}}, title = {Life is Beautiful — industry register record}, organization = {Live Index}, date = {2026-08-20}, urldate = {2026-08-20}, url = {https://liveindex.io/industry/festivals/life-is-beautiful} }
Live Index industry register. Each relationship cites the document it was read from.
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